Dr. Moira Somers
Dr. Moira Somers, a psychologist, professor, author and executive coach based in Winnipeg, Manitoba. She brings an uncommon combination of expertise in neuroscience, financial psychology, mental health, and behaviour change to bear on a wide range of personal and professional challenges. Along with seeing clients Dr. Somers is a senior faculty member at the Financial Transitionist Institute. She has delivered keynote addresses to organizations such as the National Football Players’ Association. Dr. Somers is frequently called upon by media to discuss the quirks of humans and their money. Her book, Advice that Sticks: How to Give Financial Advice that People Will Follow, has become an international bestseller. It tackles, head-on, the problem of unimplemented financial advice.