Latest episode:

  09/28/2015      01:00 pm

Masters Chambers with Host Connie Pheiff - Getting Better Together: Encore: Unbreakable Rules of Marketing

Guest Profile

Cathey Armillas

Cathey Armillas

Isn't it ironic how many marketers are awful at marketing? People over-complicate marketing all the time. Cathey Armillas (are-me-us) simplifies it. Cathey is a marketing expert, professional speaker, and author of the award-winning book... "The Unbreakable Rules of Marketing: 9 1/2 Ways to Get People to Love you."

Cathey regularly trains executives on her content and her clients span the globe and include Nike, Intel, Viacom, Nickelodeon, MTV, and the City of Long Beach, California; where she is affectionately known as their "secret marketing weapon."

Cathey's campaigns have yielded millions of dollars in additional revenue for her clients; and got them on TV shows like David Letterman, CNBC and the Discovery Channel. She helps people stop selling and start loving. Because that's what marketing that isn't awful is all about... getting people to love you.

How to Rock a TED Talk: Cathey Armillas is an organizer for TEDxPortland (one of the largest TEDx events in the world). She has given a TEDx Talk herself and is a professional speaker. She's also a TEDx coach; helping celebrities, veterans, industry experts, and people with good ideas deliver the best presentations of their lives. She knows all three parts to TED... getting, preparing, and delivering the talk.